Meet Muse

The Muse Street team is a band of innovators with a passion for designing one-of-a-kind brands and developing strategies that convert. Even as a marketing authority, we truly view our relationship as a collaboration where your insights and opinions are heard.

Whether working to get your brand off the ground for a record launch or linking arms to expand your business’s volume, our team is equipped with the tools, passion, and grit to support you through every marketing endeaver. Our goal is to lift your spirits while expanding your business and curating a work product your team is proud to share with the world.

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“We curate a work product your team is proud to share with the world”

 
 
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We Work with Clients Who…

 

NEED TO OUTSOURCE

Outsourcing marketing is usually the next big step as a business grows and investing in expert help is much different than hiring an intern who may have burned you with an overly-hyped resume. We run your digital marketing so that you can focus on running your business.

 

ARE READY TO EXPAND

Digital marketing is all about strategy and allocating your time to platforms that will generate results for your business. Your marketing campaigns should be as unique as your business - that’s where we come in to put you on the right path to generating real results.

 

VALUE STRONG RELATIONSHIPS

Digital Marketing is NOT a magic pill and it takes time, testing, analysis, and sometimes needs to pivot in order to be effective. However, we are here to give you an honest perspective, diagnose gaps and make your long-term visions possible.

 
 
 
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Meet Ariel

Founder & Managing Director

Ariel Norris utilized her passion for brand development and digital marketing to help hundreds of businesses scale their brands through intentional strategy and lionhearted inclinations. Ariel’s passion for entrepreneurship and marketing began at the ripe age of 19 after her expansive involvement in growing a tech start-up. From pitching investors to pounding her beat-up heels on the concrete, a fire was lit. She graduated from Butler University Lacy School of Business which led her to a short-lived yet impactful corporate path. Finding herself moonlighting early each morning, she soon shifted her focus on her organically growing consultancy now known as Muse Street Marketing.

Ariel has had the opportunity to work with larger brands including Delta, David Yurman, and Verizon Wireless to name a few but decided to take her corporate marketing background “back to the streets”, working in her element with established small-to-medium-sized businesses. She has always felt most alive when surrounded by these mighty yet spirited organizations. Ariel is stubbornly curious and has a learner’s heart, always thrilled to meet clients where they are and holding the empathy to understand what it feels like to run a growing company.

When not “on-the-go”, you can find Ariel catching a red-eye to wherever the wind takes her, strumming her guitar, or dodging noise complaints from blaring Billy Joel.

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Meet Ashley

Marketing Manager & Content Specialist

Ashley is our marketing maven with a get-it-done mentality and breadth of experience to back her tactics. Ashley has over a decade of experience in PR, strategic copywriting, and branding for established small-to-medium sized businesses. ⁣⁣⁣⁣She is passionate about going beyond the surface, digging deeper to understand our clients, and curating content that truly captures their voice.
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Even with her exceptional creative abilities, Ashley backs every initiative with detailed analysis and research and an unmatched amount of thoughtfulness.⁣⁣⁣⁣ One of her key talent Ashley brings to our team and clients is the ability to curate brand stories that truly appeal to a brand's ideal, high-expectation customers.⁣⁣⁣⁣
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When Ashley isn’t behind the screen or meeting with clients, you will likely find her chasing her two boys around, taking care of her house full of pets (birds included!), or spending time with her husband, Ben.

 

Meet Natalie

Social Media Specialist

Natalie brings an enduringly bold and ambitious contribution to the Muse Street team and our clients. Natalie has managed social media accounts for an array of organizations, both small and large, over the last 10 years. She began her career journey working in the fitness industry but found herself branching out to work with a variety of businesses including established insurance agencies and smaller businesses including holistic wellness companies, podcasts, and dog boarding franchises.

She is deeply passionate about community engagement, social listening, creating meaningful content, and helping businesses build brand awareness. She's charismatic, genuine, and can take any social media platform and grow an audience by allowing those characteristics to shine through and make real connections with people.

If she's not getting creative on social media or researching the latest and greatest trends, you can find her enjoying the outdoors, trying a new coffee shop, or dreaming up a new adventure to take.

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Meet Tiana

Graphic Designer & Brand Strategist

Tiana is a talented creative designer who enjoys thoughtful design and rationales with a passion for diving deeper with clients. Tiana recognizes the importance of understanding how the world works and why people react and interact with brands the way they do. Through her years as a graphic designer, she has experience working in different industries such as Blenz and Club Manoco which has allowed her to explore the different spectrums of branding and design.

Since earning her Bachelor's in Design from the Wilson School of Design, she has focused on building meaningful branding for clients that properly represents their values and initiatives through design. She believes that good design comes from listening to the needs of the client and communicating that information through visual aspects.

If she isn't deep into curating a Pinterest mood board, Tiana likes to fill her free time with shows and good food.

 
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Meet Kevin:

Lead Generation Specialist

Kevin is a Digital Marketer with over a decade years of experience working for hundreds of B2B and B2C companies. During his time working at a full-service marketing agency, he took over as the digital marketing director for their clients and used his skills to create strategies and execute tactics.

Kevin is the magic behind finding opportunities for our clients to elevate their brands and take authority in their markets. His research and experience are rooted in PPC marketing, outbound lead generation, email marketing, conversion rate optimization, search engine optimization, social media marketing.

In his free time, he uses his experience to provide consulting services for a variety of hand-picked clients or spending time roaming his new home in Boston, MA.

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“Even as a marketing authority, we truly view our relationship as a collaboration where your insights are heard.”

We respect that you know what it takes to build your business, and our number one priority is collaboratively partnering alongside you to optimize your brand and implementation strategy.

 
 
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